ClearSale Helps Australian Retailers Generate More Revenue With Winning Fraud Solution


Online Retailers Get Increased Protection and Value When E-Commerce Resumes With Innovative Fraud Solutions

SYDNEY, August 11, 2021– (BUSINESS WIRE) – The past year has been booming for Australian e-commerce retailers as the pandemic has resulted in massive sales in local markets and cross-border online sales. ClearSale (www.clear.sale), the global leader in fraud protection, is delivering incredible results to Australian businesses as more customers turn to the security and convenience of online shopping.

As the country faces a new set of lockdowns and restrictions, consumers are turning to e-commerce options for everything from everyday needs to luxury items. A recent market research from ClearSale shows that 78% of Australians have increased the frequency of their online purchases and the volume of their spending in the past 12 months.

Australian e-commerce businesses are looking for ways to protect their customers and their revenue with anti-fraud solutions, and ClearSale has proven to deliver exceptional results in both protecting and preserving online sales. In a recent case study, the value of ClearSale was illustrated in the results it provided to award-winning Australian athletic footwear and apparel retailer, Sportitude.

Since ClearSale began managing fraud protection for Sportitude, average monthly approval rates have increased from 98.96% to 99.80%. Last March, during the Click Frenzy online mega-sale, the store was hit by a series of fraud attempts. Criminals tried to use different PO Box addresses with the same billing address in an apparent attempt to make it look like the orders were from unique customers. That month, the approval rate dipped slightly to 98.86% as ClearSale prevented thousands of dollars in fraudulent orders. On top of that, false refusals were avoided so that the right customers were not turned away.

“The most significant impact on our business,” explained Sportitude Founder and CEO Roumen Staykov, “has been the decrease in fraud detection costs while maintaining a high level of protection and peace of mind” .

ClearSale combines advanced statistical technology with the world’s largest team of fraud analysts to provide unmatched fraud and chargeback protection while maintaining high purchase approval rates. ClearSale’s industry-leading solution provides Australian businesses with flexible options that meet a business’s needs and goals while staying within their budgets.

“Sportitude is a great example of how APAC companies can both protect profits and reduce costs while fostering a positive customer experience,” said Ralph Kooi, Country Director for Australia at ClearSale. “And, since ClearSale is a global business, we are able to keep approvals high and reduce the risk of fraud for in-country sales and cross-border purchases. “

About ClearSale

ClearSale offers the most comprehensive e-commerce fraud protection, combining cutting-edge statistical technology with the world’s largest team of specialist fraud analysts for a balanced, comprehensive and realistic approach. Trusted by more than 4,000 customers worldwide and boasting a retention rate of 99%, ClearSale is the first company to offer chargeback guarantees and the largest company focused on the global prevention of absent card fraud. ClearSale helps businesses avoid fraudulent chargebacks without interfering with the online shopping experience. As a result, customers can safely sell more even in dynamic or difficult international markets. More information on https: ///www.clear.sale or follow on LinkedIn, Facebook, Instagram, YouTube or Twitter @ClearSaleUS.

See the source version on businesswire.com: https://www.businesswire.com/news/home/20210811005255/en/

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